BOB
Photo Credit: Minderoo Foundation.

Project

Bright Tomorrows Start today

If all Australians understand the importance of early childhood development, we can create better outcomes for our kids.

A great start for every child

For many families, a little bit of trusted information can go a long way. The Bright Tomorrows Start Today campaign seeks to build community understanding of the amazing potential of a baby’s developing brain.

Underpinned by the latest child development science, the campaign also seeks to develop the community support policy makers need to make important changes to early years government policy.

Our ambition is to inform a national (and potentially) global audience of the importance of creating meaningful moments, early and often to enhance brain development in the early years.

Our Bright Tomorrows Start Today Campaign is a subsidiary of our Core Story partnership with Colab, a collaboration between the Telethon Institute and Minderoo.

Project members

hayley-panetta-1
Hayley Panetta
Director of Partnerships
daniel-stacey-1
Daniel Stacey
Director Communications
tess-ingram-1
Tess Ingram
Communications Manager